Tag Archives | Book marketing

Book Marketing: The Basics

by Molly Greene, @mollygreene Today I’m sharing the five-pronged book marketing blueprint I established to get my Gen Delacourt Mysteries back in the game after time away from writing, marketing, and self-publishing. It’s not rocket science. I just went back to basics, forming my re-entry strategy around a simple five point plan: 1) consistent paid […]

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Say Hi to Bookbot Bob!

by Molly Greene, @mollygreene Staying on the radar via book promotion is a never-ending author task, while readers are always searching for new titles to enjoy. And, because the quality and success of various promo venues rise and fall, we’re ALL on the lookout for the latest trend, exciting places where both groups can meet. […]

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What’s New On Your Marketing List?

by Molly Greene, @mollygreene Self-published authors are constantly on the lookout for effective ways to market their books and increase sales, and I’m no exception. Sadly, though, my 2016 marketing plan went off the rails and I fell short of my goals. But with the start of a new year, I’ve returned with a vengeance. […]

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Top 10 Items On My 2016 Marketing Plan

by Molly Greene, @mollygreene I recently posted my disappointing 2015 author earnings, and declared that I would pursue an enhanced marketing plan (meaning not solely dependent on BookBub and KDP Select) over the rest of 2016. And that I’d share what I decided to do. It’s pretty simple, and many of you have done all […]

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Don’t Make Your Blogging Hat Your Marketing Hat

Welcome freelance writer Michelle Peterman with a post about blogging and marketing! As a writer, you probably think of your various roles within some kind of metaphor or narrative framework. (It’s okay. We all do it.) I’ll use the hat metaphor, even though it’s a bit cliché and your personal metaphor is probably much more […]

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5 Book Promotion Tactics That Really Work!

I’m so lucky to host Rachel Thompson this week! Enjoy her informative guest post about book marketing … here’s Rachel! As a self-published author and social media/branding consultant, I often wear two hats: that of writer and that of marketer. This is not uncommon to all writers, really. In order for people to find out […]

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