And once again, things change. As of January 2013, Amazon deleted all tags. You can still search by keyword and the tags you input are still there, but NEW tags are no longer available. If you want to know how tags USED to work, read this post:
Like the changing tides, different movements surge in and out of style among Amazon authors. For instance, we love to read and leave reviews for our fellow authors, but now Amazon is quietly removing some author-for-author reviews, citing conflict of interest. “Like” chains are popular (authors who agree to visit each others’ book pages and click the “like” button), but folks are beginning to grumble that the practice of artificially increasing a book’s like numbers may mislead the reader about the quality of the novel. One thing we can do for one another that can’t be misconstrued as inaccurate or artificial? “Tagging” books.
Tag, you’re it!
The day my contemporary fiction/mystery novel Mark of the Loon went live on Amazon, I emailed half a dozen friends who had read the mss and asked them to hop over and “like” the page when they had a chance (so my book wouldn’t be all alone). A couple of these clearly-savvier-than-me authors reported back that they’d added tags, and I should go agree with them. Say what? Okay, one more thing to learn. So I Googled “What are tags?” and found Amazon’s handy-dandy explanation. Here’s what I discovered.
Book tags help determine Amazon search results
When a reader searches Amazon for books associated with a genre or topic, items on Amazon tagged with that specific genre, topic, word or phrase pop up in search results. The more readers/page visitors “agree” with the tags already associated with a book, the higher that book will rank in Amazon searches using one of the words or phrases the book has been tagged with. And the closer a book gets to the top of the list that results from a random search, the more likely readers are to actually click on the cover to read more about it. Once they find it, they can decide for themselves whether they want to buy it or not.
Add your Amazon book tags NOW!
If you haven’t already, add tags to your own Amazon books NOW so readers and page visitors can “agree” with them! Here’s how:
• Go to your book’s Amazon product page
• Scroll down below customer reviews and your bio
• At the very bottom, you’ll see a “tag” section
• Enter (type in) up to 15 tags
Note: your tags can be words from the book title, your genre(s), topics associated with your book, as well as countries, cities and regions where the story takes place.
A SIMPLE WAY to agree with other authors’ book TAGS
Few of us have time to read and review all the books we’d like to get to. But it just takes a few seconds to support other authors by “agreeing” with their tags. Here’s a shortcut:
• Land on their book page
• Type the letters “tt” (just type tt twice anywhere on the page, don’t look for a box to type it into!)
• Wait for the tag window to pop up
• Click on each highlighted tag suggestion one at a time. They’ll be added to a box called “your tags”
• Click on Save Tags
Note: You can try this nifty method out right now and support this hopeful author by linking here. My book page will open in a new window. You don’t even need to scroll – just 1) type tt, 2) click on each highlighted word/phrase, and 3) Click “Save Tags.” Close the browser window and you’ll come right back to this page. (THANK YOU!)
You can click any tag on any book’s page, and Amazon will display the other books tagged with that same word or phrase. For instance, Mark of the Loon is tagged with the word “girlfriends.” when I click on that tag on my book’s page, all other books & items for sale on Amazon that are tagged with that word are displayed. As I’m writing this post, there are nine pages of search results in this category, and Mark of the Loon was #6 on the returned search results, YAAAY! (Note: Not all tag search results are books. “Gilmore Girls,” the complete DVD, was rated #81. Alas, “Bust Boom Breast Enhancer” was rated #98. So exciting that I beat them!)
You can also join Twitter’s #TagitTuesday tag swap – just tweet your book link along with the #TagitTuesday hashtag. Be sure to search the hashtag and give back as much as you get!
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